CAIS Institute is looking for an eProgram Manager to further its mission nationwide. The Institute is an affiliate of the Chinese American International School (CAIS), the nation’s first Mandarin immersion school. CAIS Institute seeks to advance the teaching and learning of Chinese language and culture; we do this by developing and implementing hands-on professional development for the field of Chinese education. CAIS Institute has recently launched its newest online program, The Mandarin Center, which serves as a unifying platform that brings the Chinese education community together. The combination of our history, quality programming, and dedication to the teaching and learning of Chinese fuels our performance and success.

Passionate about Chinese education in the US? This position is ideal for someone with a strong background in online marketing and program management experience that is ready to drive our messaging and programming to the next level. The eProgram Manager is responsible for the marketing, communications, PR and e-programming initiatives of the Institute. The eProgram Manager will also serve as the lead in planning and executing additional workshops and training programs throughout the year, varying in length and size.

This is an excellent opportunity to take on an important role in a fast growing market segment and help drive exceptional growth. This is a full-time position in a fast paced, entrepreneurial environment with limited resources. The ideal candidate needs to be motivated, supremely organized, and have a keen focus on delivering excellent program results. In addition to program management skills, we are looking for a team member who is truly passionate about education and has prior professional experience and/or a demonstrated personal interest in Chinese language and culture. We are a small team of high-caliber, experienced, dedicated, competent (and fun!) people in a start-up environment. Due to the start up nature of our organization, you will be asked to take on new projects that are yet to be identified. This role reports to the Director of the Institute.

If you are an individual who can make great things happen wherever you go and have references that say things like "The best I’ve ever seen. I’d hire them again in a minute" we invite you to submit your resume!

Job Responsibilities
The Mandarin Center and CAIS Institute websites

* Create communities, groups, fan pages, and personas along with the appropriate content to drive participation and engagement with www.TheMandarinCenter.org and www.CAISinstitute.org
* Drive user acquisition
* Generate content
* Develop affinity programs
* Determine need for, design and launch features
* Build, manage and monitor Institute’s online community and resource center. Work with web developer

Marketing and Communications

* Conceptualize, write and deliver innovative copy and messaging for multi-channel initiatives including websites, emails, blogs, social mediums, newsletters and ads
* Write accurate and engaging program descriptions targeting educators and language learners
* Generate publicity and buzz through online communities, blogs, listservs, message boards, video feeds, and other online forums. Manage and maintain Facebook, Twitter, YouTube, LinkedIn and online and Institute communities. Post content and upload images, videos, and audio files. Develop SMO tactics.
* Research and stay current with social media trends. Implement best practices and ensure that efforts utilize the latest technologies. Report social media metrics.
* Increase visibility and develop relations with Chinese education community and related organizations.

Program Management

* Plan, design and proactively monitor the overall progress of the program resolving issues and initiating corrective action as appropriate
* Quality assurance and overall integrity of the program – high quality, on time within budget
* Develop and manage budget. Monitor the expenditures and costs against delivered and realized benefits as program progresses
* Facilitate the appointment of individuals to the project delivery teams
* Manage third party contributions to the program
* Manage the communications with all stakeholders
* Manage risks to the programs’ successful outcome
* Report progress of the program at regular intervals to the program director

Qualifications

* Bachelor’s degree with minimum 4 years of marketing and online execution experience
* 2 years experience managing social media channels in a business context. Deep understanding of online marketing, social media and user generated content
* Demonstrated experience in developing and executing marketing plans, programs and strategies
* Prior experience working collaboratively with various online media
* Highly skilled in project management techniques, online media, and social media tactics
* Online product marketing experience and a proven track record in managing websites
* Strong oral and written communication skills
* Ability to work with cross-functional teams and manage multiple projects
* Detail oriented and a “roll up your sleeves and get things done” attitude (with a smile!)
* Multitask seamlessly and consistently
* Outstanding creative talent coupled with strong concept and strategic development skills
* Critical thinking- constantly analyzing how we can work more efficiently, better, and faster
* Unwavering commitment to excellence
* Understanding of SEO and SEM a plus
* Demonstrated experience/passion for Chinese language and cultural education a plus
* Fluency in Mandarin is a big plus

Contact:
Yalan King
Not Listed
info@caisinstitute.org